Description
Degree: Digital Business BSc
Resolution N° RPC-SO-20-No. 420-2020
Study Mode: On Campus
Duration: 4 years
General Objective
Train comprehensive professionals, capable of managing digital processes in the business field, mastering the epistemological foundations of digital business processes in accordance with needs of change and modernization. Thanks to problem-based learning, supported by research methods, and information technology, future practitioners will be able to solve professional problems, in national and international contexts, promoting accountability, honesty, professionalism and professional ethics.
Admission requirements
- High school diploma
- Identification document photocopy, or visa for international students
- Voting certificate photocopy
- 2 Passport size photographs
- Successful completion of the University leveling course.
Learning Outcomes
- Create different opportunities for products, services, and markets, from new digital technologies and innovative thinking.
- Employ information and communication technologies in the different areas of digital business.
- Design methodologies, planning and control tools in the field of digital business processes.
- Manage administrative, accounting, economic and marketing processes in the digital business field in accordance with the needs of business change and modernization, achieving processes optimization.
- Master the operation of social media and their usage in advertising, communication and generation of digital business models.
- Interpret accounting and financial information in the digital field for business decision making.